AREAL PREMIUM LINE
AREAL — derived from Area and Real — speaks to exploration and return. A journey outward in spirit, grounded in authenticity at its core.
Layering is approached as a considered system and designed to work across moments and settings. From daily routines to evening use, the collection moves with the pace of modern life.
Balancing performance and elegance with precision, AREAL proposes a new way of dressing.
just added
AREAL SS26
AREAL Women's Goose Down Bomber Jacket 964
AREAL Women's Lapel Collar Cropped Jacket 968
AREAL Men's Jacket 945A
AREAL Men's Trousers 937
AREAL Men's Shorts 935
AREAL Women's Tailored Jacket 974
AREAL Men's Goose Down Shacket 913
AREAL Women's Trousers 986A
All Weather Softshell Jackets
From city commutes to weekend escapes.
Lightweight all-weather softshell protection designed for breathable comfort and unrestricted movement in every journey.
Collections
BRAND MILESTONE
Decades of innovation and excellence
1976
Bosideng founded, specialising in down garments.
1998
Chinese mountaineering team wore Bosideng suits to the Summit of Everest.
2017
Bosideng was listed on the Hong Kong Stock Exchange in October.
2019
Qomolangma collection launched by Bosideng assisted the mountaineering team in its conquest of the summit of Everest again.
2020
Collaborated with the Chinese Antarctic Research Team to produce a professional-grade Arctic collection.
2022
Bosideng London Flagship store re-opened.
1976
Bosideng founded, specialising in down garments.
1998
Chinese mountaineering team wore Bosideng suits to the Summit of Everest.
2017
Bosideng was listed on the Hong Kong Stock Exchange in October.
2019
Qomolangma collection launched by Bosideng assisted the mountaineering team in its conquest of the summit of Everest again.
2020
Collaborated with the Chinese Antarctic Research Team to produce a professional-grade Arctic collection.
2022
Bosideng London Flagship store re-opened.
1976
Bosideng founded, specialising in down garments.
1998
Chinese mountaineering team wore Bosideng suits to the Summit of Everest.
2017
Bosideng was listed on the Hong Kong Stock Exchange in October.
2019
Qomolangma collection launched by Bosideng assisted the mountaineering team in its conquest of the summit of Everest again.
2020
Collaborated with the Chinese Antarctic Research Team to produce a professional-grade Arctic collection.
2022
Bosideng London Flagship store re-opened.
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